The AI Visibility and Agentic Commerce Operating Partner for the European Mittelstand.

Citara™ turns AI recommendations into revenue.

Helping businesses win in the age of AI Search and AI Commerce.

Citara helps the European Mittelstand improve how AI understands, recommends and increasingly helps customers discover and buy their products and services.

Trusted by German Enterprise, Mid Market and SMB Customers

Röser Decoration logoDenys Scharnweber Akademie logoMarkus Schertler logoJulia C. David logo

AI visibility ranking

See where AI recommends you — and where competitors win instead.

We measure where ChatGPT, Claude, Gemini, Google AI Overviews and Perplexity recommend your company — and where competitors win instead.

39%

Visibility (+2.3%)

45%

Share of Voice (+12.4%)

50

Sentiment (+2)

#1.2

Avg. position (+0.1)

Visibility by model
Claude
42.1%
AI Overviews
43.3%
Perplexity
40.7%
ChatGPT
39.5%
Gemini
22.9%

Example reporting view across ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews · values omitted until independently verifiable

AI conversion is 5×–23× higher · 1 Billion+ ChatGPT users every month

ARR Framework

AI visibility moves through three states in the ARR.

Accessible. Readable. Recommended. — three separate states for diagnosing and improving AI visibility; revenue remains a downstream business outcome.

A · Accessible

AI-Accessible & Authenticity

AI systems can reach your company and your evidence.

R · Readable

AI Readable & Recommended

Your pages, catalog and evidence are structured so machines parse them cleanly.

R · Recommended

AI Revenue

AI cites and recommends you for the prompts your buyers ask — turning into visits, leads and recurring revenue.

Case · Customer story

From blocked and generic to AI-recommended — verified in one quarter.

MetricBeforeAfter
AI agent access50 AI agents blocked100% agent access
Business comprehensionVague, generic description82% of product and service queries understood correctly
Competitive recommendationNot in the active shortlist56% share of voice
AI positioningGeneric company descriptionRecognized as a category-leading specialist

Verified customer case · identity and industry withheld.

Who's behind it

Built by a senior operator, not a pitch.

Citara™ was founded by Thorsten Keller — an economic journalist in Asia (Taiwan correspondent for Süddeutsche Zeitung), then a C-level operator in global tech, today an AI architect and certified trainer in Neuroresonance, emTrace, and Mimikresonanz.

Three perspectives that make AI visibility serious: a feel for the business, the engineering of AI systems, and the language that convinces people — and machines.

Operator

C-level in global tech

Chief of Staff Europe at Salesforce, EMEA COO at UiPath, plus Microsoft, Siemens, and Atos. He knows how visibility turns into revenue.

AI architect

Builds agent systems

Today he builds AI companies and agent systems — Citara™ grew out of that. AI visibility isn't a buzzword, it's his craft.

Trainer

AI Architect for Human Authenticity

PhD program in AI Architecture & Human Authenticity. Certified trainer in Neuroresonance, NLP, and emotional coaching. That's why your voice stays yours — even for the machine.

What is GEO

The new front page of search is an answer.

Your buyers stopped scrolling ten blue links. They ask ChatGPT, Claude, and Perplexity who to trust — and act on the names those assistants return. Generative Engine Optimization (GEO) is how you become one of those names.

Citara™ runs GEO as a managed service. Every night we improve how AI assistants find, describe, and recommend you — your site structure, your proof, your answers — and track where you're already getting cited. Every morning you get the result for a simple yes or no. Your voice stays yours.

While you sleep

We work the whole night.

02:14

AI Visibility — three weak headlines identified — better version ready for your approval.

04:33

AI-born website structure — we added Frequently Asked Questions for you — ready for your approval.

05:47

A competitor shipped a comparison page — your response is sketched.

08:00

You start working — and see all the progress we made during the night.

Every morning it's on your desk. You say yes — or no.

Three beats. Every day.

Evening

You decide.

We show what's planned for tonight. You approve, change, or cut.

Night

We build.

GEO improvements, citation tracking, pages, and campaigns — built while you sleep.

Daylight

We run together.

The result is on your desk, with your numbers. The circle closes.

What GEO covers

Get cited. Get tracked. Get recommended.

Get cited

Get named in the answer.

We structure your business so ChatGPT, Perplexity, and Google's AI Overviews describe you accurately and quote you — not just your competitors.

Get tracked

Proof for the board.

We monitor where and how AI assistants mention you across engines, so AI visibility becomes a measurable channel, not a guess.

Get recommended

Be the default pick.

We build the proof, comparisons, and answers that make AI recommend you when buyers ask for a shortlist.

And the rest

Site, shop, campaigns.

The AI-born website, shop, and campaigns that feed your visibility — built overnight, approved each morning.

Four ways in.

Starter €490, Starter Plus €1,989, Pro €2,990 — all one-time.

Starter

€490one-time

We migrate your website into an AI-born website — so AI can read and understand you.

Best for: getting AI-ready fast

  • Migration of your website into an AI-born website
  • Technical SEO & GEO best practices implemented — so AI can read and understand you
  • 4 weeks of foundational technical work on website, SEO and GEO
  • Your 12-week roadmap to GEO breakthroughs
  • Onboarding call with Thorsten
3 months of the AI Visibility Skool community free + 2-week money-back guarantee

Starter Plus

€1,989one-time

Everything in Starter — plus the Citara™ OS System: your AI-born website, SEO & GEO cashflow agency.

Best for: building your own AI-born agency

  • Everything in Starter
  • AI-Born Website + GEO Cashflow Agency: the Citara™ OS System — built on the 15 modules every world-class SEO, GEO & Agent E-commerce agency needs
  • The first complete AI solution for building a real, automated AI-born website, SEO & GEO cashflow agency
  • Instant access to our ARR Framework and the operating practices we use to measure and improve visibility across ChatGPT, Claude & Co.
  • Not an online course of random videos — our proven ARR Framework for winning new customers and revenue
  • 6 months of personal live guidance in our Skool community
  • You copy what demonstrably works — without losing time or wasting resources
2-week money-back guarantee

Pro

€2,990one-time

Builds on Starter Plus — 6 months of advisory with a weekly call, for record-level scores.

Best for: SEO/GEO & Agent E-commerce agencies

  • Everything in Starter Plus
  • 6-month SEO + GEO advisory with a weekly call
  • Agent E-commerce advisory — readable, citable, buyable for AI shopping assistants
  • Weekly AI Visibility Index — tracks your SEO & GEO scores across all major engines
  • Goal: push your SEO + GEO scores to record levels
1 year of the AI Visibility Skool community free + 2-week money-back guarantee

Enterprise

Custom

Scale, security and governance — delivered hands-on.

Best for: multi-brand & regulated teams

  • Everything in Pro
  • Multiple brands, markets & languages
  • Governance, approvals & security
  • Dedicated support
Contact sales

Proof

Work that adds up by morning.

61%

of enquiries arrive after hours — handled overnight

<3 min

average first response, day or night

82%

of leads qualified before you read them

~110 hrs

of manual marketing work saved each month

“Every enquiry was scoped before we walked in. We stopped losing the night to admin and started winning it.”

Chief Revenue Officer, Citara™ client

FAQ

Questions, answered.

What does Citara™ actually do?

Citara™ is an AI-born marketing team that works overnight on your visibility, website, shop, and campaigns. Each morning the work is ready for you to approve, change, or cut — so you stay in control while the building happens while you sleep.

What is AI visibility, and why does it matter?

AI visibility is how well assistants like ChatGPT, Perplexity, and Google's AI answers find, understand, and recommend your business. As more buyers ask AI instead of searching, being cited in those answers is becoming as important as ranking in classic search.

Who is it for?

Founders and small businesses that want a serious marketing engine without hiring a full team. If you'd rather wake up to finished work than spend your evenings on it, you're the fit.

How do I stay in control of my brand voice?

Nothing goes live without you. We draft, build, and test overnight; you approve in the morning. Your voice stays yours — we adapt to it rather than replace it.

How do I start?

Begin with a free visibility check. Drop your link and we run it overnight, then show you exactly how AI sees you today and what we'd build first.

See it work tonight.

Drop your link. Tomorrow your vital signs are ready. No pitch.

Prefer to talk first? Book a call